Friends of the Verde River (FVR) has recently participated in three different events to increase public awareness about the organization and its programs. These events included the Where’s the River? event in Phoenix, AZ, the Pecan and Wine Fest in Camp Verde, AZ, and the Scale Up program by Local First.

Our own Lynda Person organized a fantastic event to bring awareness to the plight of the Verde River. Where’s the River? was held on a stretch of the Salt River in Phoenix, AZ, and brought together multiple river groups to educate the public about the importance of river conservation. FVR had a table at the event and engaged with visitors about the organization’s mission, as well as its various initiatives and programs aimed at preserving and restoring the Verde River. The event provided an excellent opportunity for FVR to network with other river groups, exchange ideas and best practices, and collaborate on future projects.

You might have seen us at the Pecan and Wine Fest where we shared a table with the Camp Verde Chamber of Commerce to educate visitors about the River Friendly Living program. The program inspires a voluntary culture of river conservation at our homes and businesses. Visitors to the booth were given information on how they could implement River Friendly practices in their daily lives and how they could receive grant funding to support their projects. Projects such as reducing water usage, using native plants in landscaping, and reducing waste. The festival was an excellent venue to connect with the local community, raise awareness about the River Friendly Living Program, and encourage people to take action towards a more sustainable future.
Finally, FVR celebrated with several of our partners that participated in the Scale Up program by Local First. The program aims to educate business owners about sustainability practices and supports their projects through low-interest financing. The program supported several businesses in the Verde Valley in creating a plan for implementation of sustainable practices. The celebration was a recognition of their course completion, and to wish them luck in pursuing their projects.

